We live in a media-saturated world, dominated by 24/7 cable news networks and an ever-growing list of social media platforms that keep us updated, informed, and inundated with more information than we could ever hope to process. How do you make sense of it all? And how do you make money at it? On this edition of Out to Lunch, Stephanie is joined by two Baton Rouge media experts.

Cyril Vetter is a local industry veteran who got his start in a different era of telecommunications – the early 1970s. In the intervening four decades he has owned radio and TV stations, a newspaper, a television production company, a recording and music publishing company, and a communications tower company. Cyril has served on the boards of numerous industry associations and has been active with numerous civic and community organizations. Since selling his businesses several years ago, Cyril has concentrated on creating books and film and television projects with a focus on Louisiana cultural preservation. He’s alsp the interim General Manager of WRKF, 89.3FM in Baton Rouge.

Clay Young is the owner of Clay Young Enterprises, a full-service advertising agency that produces commercials and makes media buys for government, nonprofit, political and commercial clients. Clay has handled some of Baton Rouge’s trickiest clients, including the Capital Area transit System. Clay also hosts a weekly podcast, the clay Young Show, one of the most riveting and hardhitting half hours of broadcast journalism in the market.