B R Apps – Out to Lunch – It’s Baton Rouge
Fifteen years ago, no had heard of an app. They didn’t exist. Today, there are more than 1.6 million of them available to download on your smart phone or tablet. And new ones are being designed every day.
Apps are an integral part of commerce and communication in our digital age, and here in Baton Rouge we have companies not only using cutting-edge apps to improve their business, but designing them as well.
Amy Phillips is Creative Director at Teknarus, a full service technology company located in the Louisiana Technology Park. Teknarus specializes in custom software services, security services, and infrastructure services – which means they do things like design apps. Amy is the person who oversees the design and user interface for all app, software and website projects.
Apps are not all about whizz/bang sexiness. Their utility is as ubiquitous as bread and butter and today they’re used in business for thngs as prosaic as figuring out a mortgage.
Commerce Title is Baton Rouge’s largest locally owned title company. Their business has been greatly enhanced by their adoption of an app called Commerce Agent. The Commerce Agent app gives Commerce Title’s team a powerful number-crunching tool and marketing material generator all in one place, helping them stand out in a crowded real estate field. Kati Hyer is Commerce Title’s Marketing Project Manager.
As often happens on Out to Lunch, Stephanie discovers there’s an explanation for all that Baton Rouge traffic: people are going places.
Photos at Mansurs on the Boulevard by Ken Stewart.