Conscious capitalism has become a popular buzzword around the country. It refers to companies and businesspeople who are about more than making money – they’re about making a difference. Like Dave Treppendahl, right here in Baton Rouge. Dave is a real estate broker in the Baton Rouge area with NAI/Latter and Blum and has more…

Here in Baton Rouge we really think of ourselves as a big small town, where everybody knows everybody else. And Baton Rouge circles do tend to overlap, particualry in business. But there are so many small businesses out there you’ve likely never heard of doing really cool things and making their mark – literally –…

In just 10 years, America will cross an important demographic threshold: all of the country’s Baby Boomers will be 65 or older. This will expand the size of the nation’s elderly population so that 1 in every 5 adults will be retirement age. What are we doing to prepare for this? And, who’s looking ahead…

Living in the shadows of New Orleans, one of the great tourist destinations of the country, if not the world, Baton Rouge isn’t typically thought of as a hot spot for the leisure traveler.  But that has started to change in recent years, as the city and industry associations have begun marketing the Baton Rouge…

With the technology explosion that seemingly never ends, there’s never been a more exciting time to be an inventor, an innovator or a creator. But the same tech that brings an inventor’s ideas to life also open us up to complications, and challenges that make us vulnerable to threats from competitors who may want steal…

“One man’s trash is another man’s treasure” is not just a cliche, it’s a fortunate dynamic for those whose livelihoods and missions are built around selling second-hand stuff. Used merchandise was once pretty much limited to hipsters in funky neighborhoods. Today, it’s gone mainstream, particularly among younger millennials and I-Gen-ers, who have turned a cottage…

Paul Charbonnet is the owner of Atmosphere Cinema. Atmosphere Cinema is not a movie theater, it’s a Baton Rouge company that shoots aerial video and photography, primarily from its fleet of drones. Paul founded the company in 2014. Atmosphere Cinema shoots video for the movie industry. Car chases, sweeping shots of landscapes, and other scenes…

Padma Vatsavai is founder and CEO of Vinformatix. Vinformatix is a software development company that specializes in designing and maintaining web-based applications, websites, and portals for public and private sector clients. Vinformatix designed the web-based system that 90,000 victims of Hurricane Harvey in Texas used in 2017 to apply for disaster aid. The firm also designed…

Just five years ago, Louisiana led the nation as the number one site to make movies, outpacing even California and New York. We attained this lofty position as a result of  a generous program of state tax incentives , which cost the state treasury real dollars. But what did we gain in the process? By…

Being a mid-size city in the Deep South — known as a “tertiary market” in the business world — Baton Rouge is not known for being an artistic hub. But the Capital City has a wealth of artistic and musical talent that is often overlooked and under appreciated. It’s not hard to find, it’s just…